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Fractional C-Suite leadership for healthcare start-ups

From idea to growth stage, fractional C-Suite support for HealthTech, MedTech and FemTech founders building regulated, scalable start-ups designed to deliver measurable patient impact.

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How I Can Help

From idea stage to scaling, I work alongside founders to bring order to chaos and help create focus and direction - ensuring regulation, people, funding and delivery are aligned and moving forward with confidence.

This means focusing on what matters most:

Strategic & C-Suite Leadership
 

Fractional COO leadership embedded at the core of your business - shaping priorities, driving execution, strengthening decision-making and delivering structured board-level reporting.

 

Regulatory & Compliance Infrastructure 
 

Building the operational and security foundations required for regulated healthcare markets, including NHS DTAC, ISO 27001, MHRA Medical Device, SOC 2 (US), GDPR and Cyber Essentials.

Team Structure & Performance


Designing practical employee infrastructure that supports growth - including onboarding frameworks, ways of working, OKR's, KPI's, performance management and core documentation.

 

Growth, Funding & Recognition

Driving structured applications across grants, accelerators and industry awards - aligning operational plans, delivery milestones and impact metrics. 

No two founders are building the same company. Priorities shift depending on stage, market and ambition. If you'd like to talk through your current challenges, schedule a free discovery call and we can explore the right approach.

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About Oxtavia

I’m Holly - a C-Suite digital health leader with over 10 years’ experience scaling regulated healthtech across the NHS and private healthcare in the UK, US and Europe. I have led operations across paediatric oncology, rare disease diagnostics, telemedicine, fertility, IVF and wider women’s health, securing over £2m in grant funding and delivering complex regulatory programmes including NHS DTAC, ISO 27001, SOC 2 Type II and MHRA. I work closely with boards, investors and clinical partners to turn ambitious ideas into sustainable, real-world solutions.

 

My passion lies in femtech and women’s health. I am driven by the need to build better, earlier and more compassionate solutions for women - combining regulatory rigour with thoughtful, inclusive design.

 

Alongside my executive career, I serve as voluntary Chief Operating Officer for Women in Tech, championing greater representation and opportunity for women in technology. Diversity, equality and inclusion are central to how I build teams, partnerships and products.

 

I created Oxtavia to support mission-led founders; particularly female founders who are passionate about impacting healthcare and need strong operational foundations to scale with confidence.

I love meeting and connecting with new people in digital health and femtech. If you’d like to explore an idea, collaborate, or simply grab a coffee and exchange thoughts, I’d love to hear from you.

Lets chat!

10+ Years
In Digital Health


Across NHS, private and international markets

Each milestone represents systems built, compliance achieved and growth delivered in complex healthtech settings.

Impact

2000+
Hours Volunteered

Supporting women in tech and early-stage founders

£2m
Funding Secured

Innovate UK grants, NHS AI Award funding, & accelerators 

Get In Touch

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